The Evangelical Education Society - a once respectable group in TEC says this in its latest newsletter.
By the late 20th century, however, this message was ineffective. (my emphasis) The EES Board seized the opportunity (to) adapt by launching the Evangelism For the 21st Century grants program in 1995. The move was an abandonment of partisanship and advocacy and a commitment to follow the Spirit in innovative Gospel proclamation...."
So, apparently the message of the gospel (what else could they mean) was ineffective and they gave it up to follow the "Spirit in innovative Gospel proclamation..." i.e. another gospel which Paul has some harsh words about in Gal 1.
ps David Booth Beers is a Board Member